Bruce Halliday

I'm a senior/principal product and UX designer with 16+ years of experience across enterprise SaaS, B2B and B2C software, spanning mobile, desktop, and web, and most recently, AI-first products. I've led large-scale redesigns, built design systems from the ground up, and taken new products from zero to one. I work closely with customers, engineers, and product managers, from early research through to shipping, and I care as much about getting the details right as I do about solving the right problem in the first place.